Our perspective on COVID-19

Updated: Mar. 19, 2020 at 5:41 PM CDT
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AMARILLO, Texas (KFDA) - No matter who you are, all of this change around us is a lot to handle.

This level of anxiety, this level of constant disruption, this level of unknown can be overwhelming. We are all there, and we are all struggling with how to handle each other, handle the daily facts, and determine what our role is today. Our communities, our state, our country and our world are all struggling with what to do right now.

Here is a perspective to consider: I’m a born and raised West Texan, like many of you. We are proud, we try to always do it better, we are independent, sometimes stubborn and generally don’t like to be told what to do. Those characteristics can be amplified in certain times. I would ask you to lead the way by using those characteristics in our unique way.

Take hold of the guidance we are given, even though it changes each day, make it your own. Look around you, and lift each other up, hold your head high, curb your own negativity, take care of the needs around you, be that good neighbor you have always been, and let’s all count our blessings.

Here are some ideas:

  • How can we engage to stay in touch, and keep people from feeling alone?
  • How can we make it more pleasant in our workplace or home?
  • How can we inspire someone else?
  • How can we lift up those in need?

NewsChannel 10 is committed to do it better by covering the facts, socially distancing staff, figuring out new ways to connect with you and get you the information and entertainment you expect from us.

We all need each other to step-up, lean in and answer the call to do the right things.

Share your perspective and tell us how you are attacking this challenging time with that #doitbetter attitude on NewsChannel 10′s Facebook page.

NewsChannel 10 and Telemundo’s approach to COVID-19 coronavirus coverage is based on facts, not fear.

Panic only makes things worse. It can drive a society and make life harder, hoarding toilet paper, water and other items, overwhelming healthcare systems, and even crush our economy.

This new virus has some real risk associated with it, particularly for the older generation. Sharing information about preventative measures, where the greatest risks lie and what the daily changes are in our community, state and world can help you make decisions and help you avoid contracting the virus.

In our operation, we are being vigilant to follow the CDC recommendations and take extra measures to protect our employees, our families and the people we may come in contact with in the community.

We are washing our hands often, have cut down on meetings, separated our staff and ramped up our sanitization efforts. Like most companies, we are taking every step possible to protect our staff. We know you count on us to do our jobs, now more than ever.

We also count on you. We need our medical professionals to go to work and care for our sick and wounded. We need police officers, firefighters and EMT professionals to keep us safe. We need truck drivers, restaurant workers, daycare workers, sanitization workers, and so many more people to keep our towns going. We understand that if you have a job, someone needs your services. You are important.

We will do our jobs to the best of our ability, and we ask you to do what you do best and that is rise above and #doitbetter.

We also ask that you help keep the rumors from hitting social media outlets. We have even had fake posts saying our organization said something. Know how to get the truth, and stop others from spreading misinformation.

We are in this together and we will get through this. We appreciate your support and we are grateful for the community we live and work.

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