From workout challenges to lazy rivers: development continues for fitness businesses in Amarillo

From workout challenges to lazy rivers: development continues for fitness businesses in Amarillo
Iron Body Fitness (Source: KFDA)
Beast Mode Factory (Source: KFDA)
Beast Mode Factory (Source: KFDA)
Verdure (Source: KFDA)
Verdure (Source: KFDA)

AMARILLO, TX (KFDA) - Whether you see one while driving by or notice an ad on social media, new fitness facilities are popping up around Amarillo.

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Local boot camp-style gym, Beast Mode Factory, has switched up locations a few times as the business continuously sees growth.

"We started in like a 400 square foot place, outgrew that and moved to a 1,300 square foot place," said Clint Fowler, owner of Beast Mode Factory. "Now, we're here since January."

A popular feature at the gym is a six-week fitness challenge.

"It gives you an opportunity to really see in six weeks what the gym or facility is about instead of coming in and signing up for a 12-month agreement," said Fowler.

One of the city's newest gyms, Iron Body Fitness, recently branched off from Beast Mode Factory.

"We have been here for one month, so it's been going pretty well," said Chase Kline, owner of Iron Body Fitness. "Steady growth so far."

Similarly, the new gym also offers a six-week trial period for new members.

"We give them workouts and a meal plan. We give them an accountability coach, so it's more than just workouts," said Kline. "We give them someone they can reach out to if they have questions."

As the southwest develops, Town Square's newest facility, Verdure, is adding a new expansion just in time for summer.

"Outside, we have an amazing pool area that's opening. It's got a lazy river, a beach entry pool, a kids splash pad," said Eden Williams, Membership Director at Verdure. "It's also going to have an adult pool 18 years and older and, of course, the lap pool, as well, for swimmers who want to use it as a workout."

The newer locally-owned gym also focuses on community.

"Fitness is just going to make everything else kind of go better as well as a healthy diet," said Williams. "I think kind of tying that into the community, it's really going to make us kind of grow and better ourselves altogether."

Some of the city's larger gyms include Amarillo Town Club, Anytime Fitness, Planet Fitness, Crunch Fitness, Gold's Gym and more.

Smaller class-based facilities include Nick's Fight Club, Live Well Fit and CrossFit 806, among others.

Many of the gyms offer a variety of different memberships for various budget levels. Some even offer trial periods for those who would like to experience the facility before making a commitment.

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