CLOVIS, TX (KFDA) - Sunday marks the start of the "Fight Hunger, Spark Change" campaign through April 24 at nationwide Wal-Mart stores, including Portales and Clovis Wal-Mart locations.
Fight Hunger, Spark Change is a simple way for shoppers at these locations to help the Food Bank of Eastern New Mexico during their everyday shopping.
There are three ways Wal-Mart shoppers can benefit the Food Bank of Eastern New Mexico at Clovis and Portales Wal-Mart stores:
1) When customers purchase certain marked products a donation will be made to the Food Banks equaling 1 meal.
2) Shoppers can donate a dollar amount of $1, $2, or $5, at the register during checkout.
3) Individuals can share or post on Facebook, Twitter, or Instagram with the hashtag #FightHunger or use a special filter on Snapchat while inside Wal-Mart. Each post will equal a donation of 10 meals.
"Last year our local Wal-Mart stores donated over 320,000 pounds of food to fight hunger in our communities. We praise their efforts to support our food programs through their daily food rescue work and this campaign, " said Food Bank Executive Director Dianna Hernandez.
Feeding America began in 1979 as a clearinghouse for national food donations and is the currently the largest hunger-relief organization in the United States. The nationwide network of food banks, including the Food Bank of Eastern New Mexico, provides more than 3.6 billion meals to virtually every community in the United States through food pantries and meal programs.
In its 32nd year, the Food Bank of Eastern New Mexico distributes over 1 million pounds of food each year through its programs and partner agencies in Curry, Roosevelt, DeBaca, Quay, Guadalupe and Torrance Counties.