1937 'Snow White' billboard offered at auction - KFDA - NewsChannel 10 / Amarillo News, Weather, Sports

1937 'Snow White' billboard offered at auction

Posted: Updated:
(AP Photo/Tony Gutierrez) (AP Photo/Tony Gutierrez)
(AP Photo/Tony Gutierrez). A detailed view of the 20-foot wide by 9-feet high large colorful billboard of the 1937 release of the animated film “Snow White and the Seven Dwarfs” Monday, July 14, 2014, in Dallas, Texas. (AP Photo/Tony Gutierrez). A detailed view of the 20-foot wide by 9-feet high large colorful billboard of the 1937 release of the animated film “Snow White and the Seven Dwarfs” Monday, July 14, 2014, in Dallas, Texas.
(AP Photo/Tony Gutierrez) (AP Photo/Tony Gutierrez)
(AP Photo/Tony Gutierrez). A detailed view of the 20-foot wide by 9-feet high large colorful billboard of the 1937 release of the animated film “Snow White and the Seven Dwarfs” Monday, July 14, 2014, in Dallas, Texas. (AP Photo/Tony Gutierrez). A detailed view of the 20-foot wide by 9-feet high large colorful billboard of the 1937 release of the animated film “Snow White and the Seven Dwarfs” Monday, July 14, 2014, in Dallas, Texas.
(AP Photo/Tony Gutierrez). A detailed view of a large, colorful billboard from the 1937 release of the animated film “Snow White and the Seven Dwarfs” Monday, July 14, 2014, in Dallas, Texas. (AP Photo/Tony Gutierrez). A detailed view of a large, colorful billboard from the 1937 release of the animated film “Snow White and the Seven Dwarfs” Monday, July 14, 2014, in Dallas, Texas.
  • NationalMore>>

  • Doctor: Injection lines placed correctly in inmate

    Doctor: Injection lines placed correctly in inmate

    Monday, July 28 2014 12:29 PM EDT2014-07-28 16:29:13 GMT
    The doctor who performed the autopsy on an Arizona death-row inmate whose execution was prolonged says the intravenous lines were placed correctly.
    Intravenous lines were placed correctly during the execution of an Arizona inmate whose death with lethal drugs took more than 90 minutes, a medical examiner said Monday.
  • Trial opening over video of Oklahoma City bombing

    Trial opening over video of Oklahoma City bombing

    Monday, July 28 2014 11:58 AM EDT2014-07-28 15:58:02 GMT
    A Salt Lake City attorney is arguing in a lawsuit that the FBI has video of the Oklahoma City bombing that shows a second person was involved.
    A Salt Lake City attorney is arguing in a lawsuit that the FBI has video of the Oklahoma City bombing that shows a second person was involved.
  • Mom on teen's 9-month absence: She wasn't pregnant

    Mom on teen's 9-month absence: She wasn't pregnant

    Monday, July 28 2014 11:53 AM EDT2014-07-28 15:53:00 GMT
    The mother of a 15-year-old New Hampshire girl reunited with her family nine months after she vanished says rumors that she was pregnant aren't true.
    The mother of a 15-year-old New Hampshire girl reunited with her family nine months after she vanished says rumors that she was pregnant aren't true.
By JAMIE STENGLE
Associated Press

DALLAS (AP) - A large, colorful billboard from the 1937 release of the animated film "Snow White and the Seven Dwarfs" is up for auction.

Heritage Auctions said the rare billboard is expected to sell for at least $10,000 on Saturday in Dallas. The 20-by-9-foot billboard was printed in England to promote the Disney film there. It features three scenes, the main one showing a rosy-cheeked Snow White in front of a castle in her classic outfit with a bright yellow skirt, surrounded by the dwarfs and other characters from the film.

"It's delightful, it really is," said Grey Smith, the auction house's director of movie posters.

The billboard, which has been in a private collection for more than a decade, comprises 12 panels. The auction house says all but one of the panels is original - one missing panel was recreated from an image in a rare press book for the film.

Smith said the billboard likely was preserved because just one panel was missing. He noted that similar billboards would have been pasted up and then destroyed.

"It was a very clean, clean poster, other than the missing panel. There were no chunks, pieces out of the border, etc. You could tell the poster was unused, never been put up," he said.

Smith said after re-creating the missing bottom left panel, which features two bunnies, the auction house had the entire poster backed with archival linen.

The private collector offering up the billboard had purchased it from a Parisian movie poster dealer who had said the billboard came from a Frenchwoman who stored it in her attic, Smith said. Where the billboard was before that is a mystery, he said.

Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

  • InternationalMore>>

  • Attack on park in Gaza war kills 10, most children

    Attack on park in Gaza war kills 10, most children

    Monday, July 28 2014 12:47 PM EDT2014-07-28 16:47:16 GMT
    Israel and Hamas have lowered the pace of the fighting in the three-week-old Gaza war as international efforts intensify to end the conflict that has already killed 1,030 Palestinians and 43 Israeli soldiers.
    A strike on a Gaza park killed 10 people Monday, nine of them children, as Israeli and Palestinian authorities traded blame over the attack and fighting in the Gaza war raged on despite a major Muslim holiday.
  • Millions displaced by religious violence in 2013

    Millions displaced by religious violence in 2013

    Monday, July 28 2014 12:40 PM EDT2014-07-28 16:40:46 GMT
    The U.S. says millions of people were forced from their homes because of their religious beliefs last year.
    The U.S. says millions of people were forced from their homes because of their religious beliefs last year.
  • Police team turns back from Ukraine crash site

    Police team turns back from Ukraine crash site

    Monday, July 28 2014 12:40 PM EDT2014-07-28 16:40:35 GMT
    Officials in rebellion-wracked eastern Ukraine say at least eight civilians have been killed by fighting and shelling in two cities held by separatist militants.
    Heavy fighting raged Monday around the Malaysia Airlines debris field, once again preventing an international police team charged with securing the site from even getting there.