Snow Slows Some Last-Minute Shoppers

By Megan Moore
NewsChannel 10

Amarillo, Texas - Thursday's weather kept some stores from hitting their expected Christmas Eve sales goals.

When we saw the snow Thursday morning, most of us did not want to get out of bed, much less leave the house.  And it looks like many chose to stay home, because stores we spoke with say their sales on Christmas Eve will be lower than they thought.

As we all woke up to blowing snow and frigid temperatures Thursday morning, store employees around the area schleped in to work, many opening as early as seven.  But the customers were not there so early.

Ulta Manager Kathy Sewell says, "the weather has really been kind of a deterrent but with it clearing up we think we're going to see a last minute rush of male customers."

Sewell says the men will probably flood the store looking for last minute perfume gifts.

One woman was shopping today because of some surprise visitors.

Cindy Green says, "there's always one last person that shows up unexpectedly. One last minute gift you forgot to get so i'm trying to get the few little things for the extra company."

Over at Yarget, the Silvertooth family was shopping for mom.

Blake says she's getting "pajamas for mom. She needs some."

Macy says, "we're looking for hats and jewelry and lots of stuff."

As for Channing, she hopes to get her mom "a hat. And we're going to get her some boots and a new coffee mug."

Even with the girls' purchases, Target may still not see as many customers as planned.

Manager Marc Robertson says, "it's a little slower than we expected to do last night and this morning because of the weather. But everyone's happy. It's christmas eve."

Ulta closed at five, but Target was open until seven.

But if you didn't make it at the last minute, you can get a late Christmas gift on Saturday.  That is when many stores will open early and put lots of their merchandise on clearance.